The Full Text of 9 Articles Promulgated by Order Kung Fa Tzu No. 10415602341 on March 19, 2015

Article 1
The Regulations are enacted pursuant to the provisions of Article 23 Paragraph 2 of the Fair Trade Act (hereinafter referred to as "the Act").

Article 2
The terms" gifts" and "prizes " as used in these Regulations are defined as follows：

1. Gifts: Any market-value good or service offered as an accompaniment and free-of-charge by businesses for gaining trading opportunities.
2. Prizes: Money, any market-value good, or service offered free-of-charge by businesses by means of lottery-drawing or other aleatory methods for gaining trading opportunities.

Article 3
The scope of gifts or prizes as mentioned in the previous article shall not apply to any of the following circumstances：

1. Free tasting, trial, or any other promotional act that does not require trade as part of the conditions.
2. Promotional acts of price discount on similar goods or services.
3. Promotional acts of volume discount on similar goods or services.
4. Promotional acts that package various goods or services to be sold as a bundle.

Article 4
The value of gifts given away by businesses promoting the sale of a product or service is limited as follows:

1. For products or services priced over NT $ 100, the maximum value of the gift shall be 1/2 of the selling price of the product.
2. For products or services priced less than NT $ 100, the maximum value of the gift shall be NT $ 50. 

Article 5
The total annual amount of prizes given at prize-giving activities conducted by a business is limited as follows:

1. For a business whose annual sales for the previous fiscal year exceeded NT$3 billion, the maximum shall be NT$600 million.
2. For a business whose annual sales for the previous fiscal year exceeded NT$750 million but was less than NT$3 billion, the maximum shall be 1/5 of such sales amount.
3. For a business whose annual sales for the previous fiscal year was less than NT$750 million, the maximum shall be NT$150 million.

Article 6
When a business conducts a prize-giving activity, the value of the highest prize shall not exceed NT$ 5 million.

Article 7
The prices of products or services, value of gifts and total amount of prizes in these Regulations are determined according to the following standards:

1. Prices of products or services: The reasonable market prices that are given to trading counterparts at the time a business promotes sales with a gift-giving activity.
2.  Value of gifts: The value may be determined in order according to the following standards:
   (1)Directly from the business that promotes sales with a gift-giving activity.
   (2)In the case where the gifts are produced by the business itself or acquired by the usiness from the market at a reasonable price, the value of the said gifts is determined by the business’s costs of production or acquisition.
   (3)In the case where the business has acquired the gifts based on trading terms other than price, or the aforementioned cost of acquisition is not available, then the value of the gifts is determined by their retail price.
   (4)Other reasonable and approved standards.
3. Total amount of prizes: The value shall be determined in order according to the following standards:
   (1)Directly from the business that promotes sales with a prize-giving activity.
   (2)In the case where the prizes (either product or service) are produced by the business itself or acquired by the business from the market at a reasonable price, the total amount for the said prize (either product or service) is determined by the costs of production or acquisition.
   (3)In the case where the business has acquired the prizes (either product or service) based on the trading terms other than price, or the aforementioned cost of acquisition for the prizes (either product or service) is not available, then the value of prizes is determined by the retail price of the said prizes (either product or service).
   (4)Other reasonable and approved standards.

Article 8
The amount of gifts and prizes governed by these Regulations may be amended in accordance with economic and social conditions.

Article 9
These Regulations take effect on the date of promulgation.