Page 34 - FAIR TRADE COMMISSION 2023 ANNUAL REPORT

Fair Trade Commission Annual Report 2023
cleaners for cars, motorcycle cell phone holders, curtains, clothing items and indoor slippers. The Internet was the most popular advertising medium, accounting for more than 90%.
In 2023, the Commission conducted presentations on advertising regulations and cases handled respectively in Taipei City, Yilan County, Tainan City, Kaohsiung City, Hualien County and Taitung County to help the public better understand false advertising regulations.
(2) Deterring hype in sales of presale homes
In recent years, the public has been greatly concerned with issues related to real estate transactions and false advertising. The Commission executed a plan to supervise presale home marketing in 2023 to look into illegal practices by paying visits to housing project sites and giving presentations on related regulations. The Commission also joined forces with the Ministry of the Interior, the Department of Consumer Protection of the Executive Yuan, the National Taxation Bureau and local governments to conduct joint audits on presale homes to maintain real estate trading order.
In response to the Ministry of the Interior’s amendment of the Equalization of Land Rights Act and to deter hype in sales of presale homes, the Commission invited the Ministry of the Interior to hold a meeting on Apr. 11, 2023 to coordinate division of labor with regard to practices adopted to influence the price of real estate transactions described in Article 47-5 of the Equalization of Land Rights Act, the regulation against false advertising in Article 21 of the Fair Trade Act and the regulation prohibiting deceptive or obviously unfair conduct set forth in Article 25. As a result, the Conclusion of Coordination between the Fair Trade Commission and the Ministry of the Interior on Handling Property Hype Cases was established to serve as a
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▲A Presentation on Presale Home Marketing Regulations in Taichung City on Oct. 16, 2023